ivantage was originally formed to
provide consultancy services in all aspects of Web search marketing
to clients who needed exceptional performance from their Web sites.
Assignments varied greatly in breadth and today’s range of
services evolved from consultancy assignments where particular types
of project occurred repeatedly.
However, there remain many occasions when a client has a need which
cannot be met by a packaged service and ivantage is able to provide
a solution for these via its consultancy services. In such cases,
consultants are able to concentrate their wide ranging expertise on
the particular – and probably unique – combination of obstacles and
challenges confronting the client.
Consultancy assignments vary widely, from planning a single campaign
to assisting the client develop a complete Internet marketing
strategy. We can charge on a daily fee basis or quote for a fixed
price against a project or campaign specification.
Some of the more popular assignments
which have not yet evolved into
packaged services address the following issues:
address and search engine performance– problem analysis,
resolution and recommendation
conversion analysis and means to improvement
and Urchin from Google
– detailed results analysis, interpretation and
Google Tag Manager
installation, deployment and training
We have performed consultancy work for many of the UK’s leading
e-commerce, business lead generation, non-profit and brand websites.
Please feel free to contact us to discuss your particular needs.
Contact ivantage and
ask questions about our Consultancy services